This video demonstrates how bid simulator, a feature of the new AdWords interface, provides increased transparency into the AdWords auction and gives you the insight to make more informed bidding decisions to meet your advertising objectives. Using data from the past seven days, the bid simulator re-calculates the number of impressions for which your ad would have shown had you chosen a different maximum CPC bid, how many clicks your ad would have gotten for those impressions and how much those clicks would have cost. Narrated by Courtney Lischke, AdWords Product Marketing Manager. For more information, visit our help center at adwords.google.com
Google Chief Economist, Hal Varian, explains Ad Rank in Google Adwords and how Quality Score affects Ad Rank. How Ad Rank is calculated in Google Adwords auction system
The Google Slap (the lowering of AdWords Quality Score) is something that has affected many affiliate marketers but is still mysterious to many people. In this video, ClickBank's Beau Blackwell shares what we've learned directly from Google about what affects Quality Score, why sites get slapped in the first place, and what you can do about it. Be sure to watch Part 2 for more specifics about what can get you slapped and how to recover from it if it happens. Here is the link to Google's Affiliate Guidelines, referenced in the video: adwords.google.com
For any PPC campaign, it's imperative to choose the right advertising network as the popularity and features of the same will decide the future of your website traffic inflow. To know more about PPC advertising network, log onto www.liveadclicks.com
