Google Introduces AdWords Campaign Experiments
Today Google introduced AdWords Campaign Experiments (ACE), a tool designed to optimize AdWords accounts by letting advertisers test and measure changes to keywords, bids, ad groups, and placements. "In the past, the most common way to measure how changes to your account affected your campaign performance was to measure how the campaign performed before and after you implemented your changes …

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This entry was posted on Monday, June 14th, 2010 at 2:11 pm and is filed under Google AdWords. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.