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smallbusinessblogging.com What is PPC Advertising for traffic and blog revenue blog revenue is more commonly referred to as Adsense revenue

Like i see all the time these people who say i usually spend 3000 a month on an advertising campain. Are they talking about ad words/ppc? or do they use something else? what work's good in convertion rates?

Im tryna guage whether I should just register my pages with em or whether I should also try advertising on other ppl's pages

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