Conversion tracking is essential for PPC account management, but setting up Google conversion code in AdWords can be confusing. In this how-to video, we show you how to set up conversion tracking in Google AdWords, and then how to make sure it's up and running! To view the original post, click here: www.ppchero.com For more information about the PPC industry, visit our text blog at ppchero.com.

A short tutorial of Google's Conversion Optimizer product, focusing on benefits and ways to use the product to increase your conversions.

How to set AdWords Affordable cost per conversion starts with deciding what you can lose in advance. You shouldn't just throw money away on PPC. Ironically, it's easy to waste money without deciding what you can afford to lose. Setting a stop-loss limit makes it easy to fix, pause, or delete campaigns when they don't work. Otherwise you'll just place false hope in campaigns that are destined to fail. More questions about AdWords? 10-spaces.com

Conversion Tracking shows you which user clicks on your AdWords ads lead to the sales or signups you want. In this lesson you'll see how to use Conversion Tracking to analyse your return on investment (ROI), see which ads work best, spot areas for improvement, and turn more clicks into profits.

Manually creating unique keyword identifiers for conversion tracking can be time consuming if you have a huge list of keywords. Here is the method I use to efficiently assign a unique identifier to my keywords and then import them into Google Adwords Editor.

TommiePowers.com In this video, I discuss how I use Google Conversion Optimizer in my Adwords campaigns. I give a basic overview of how it works and if you use Adwords for online marketing, conversion optimizer is a great tool.